Track 1

11:00 AM - 11:10 AM

Opening Remarks

____________________________________________

Ian Burnstein

President and Co-Founder

Storage Business Owners Alliance

Jessica Johnson

Vice President

Storage Business Owners Alliance

11:10 AM - 11:25 AM

An Interview with Kyle Schmutzler, CEO of Simply Self Storage

Join Ian Burnstein for this keynote interview of Kyle Schmutlzer, CEO of Simply Self Storage. Learn about Kyle's journey in self-storage, his tenure and role with Simply Self Storage, and his viewpoint on the self-storage industry.

____________________________________________

Kyle Schmutzler

CEO

Simply Self Storage

Moderator

Ian Burnstein

President and Co-Founder

Storage Business Owners Alliance

11:25 AM - 11:40 AM

Missing calls could be costing you $10K/mos. presented by Cygnus IT Systems

Gain insights into this problem, how much it’s costing you, and what you can do remedy the situation. Scott Kube of Cygnus Systems will help you evaluate your options to maximize occupancy and not miss out on gaining new customers.

____________________________________________

Scott Kube

Vice President of Sales and Marketing

Cygnus IT Systems

Moderator

Jess Casto

Business Development Manager

Storage Business Owners Alliance

11:40 AM - 12:00 PM

Tenant Insurance Made Easy presented by SBOATI

The tenant insurance experts are gathered to educate you on:

The benefits of offering tenant insurance
Being integrated with kiosks, point-of-sale systems, websites and contactless move-ins
Claims and in-house licensed adjusting
Nationally Certified Catastrophic claims team
Online employee training

____________________________________________

Mario Macaluso

President & Founder; Co-Founder

SBOATI and Best Self-Storage Insurance

Bryan Mosser

Sr. Vice President of Sales

SBOATI

Moderator

Ian Burnstein

President

Storage Business Owners Alliance

12:00 PM - 12:45 PM

Real Estate Panel: Peak Performance for the Self-Storage Asset Class

Where are we, where are we going, and how we compare to the commercial real estate asset classes.

There is no denying that the self-storage industry sustained the COVID-19 pandemic and is recession resilient. Come join this panel of experts to learn more about the performance of the self-storage asset class.

____________________________________________

Steve Treadwell

CEO

SpareBox Storage

Shawn R. Hill

Principal and Founding Member

The BSC Group

Kenneth Cox

Executive Managing Director

Newmark

Scott Levy

Executive Vice President of Investments

Simply Self Storage

Moderator

David Levenfeld

CEO

Storage Pros Management, LLC.

12:45 PM - 1:00 PM

The Creation of the SSA Women's Council

Join Theresa Gallas, SSA Women's Council Advisory Board member, for a walk down memory lane as to how and why the council was created. The vision of the council is to develop and nurture a community that contributes to successful living, work, leadership and service. With the mission of promoting the success of women in the industry through education, mentorship, networking, and service. Learn how you can join the council today (sorry fellas only ladies can join)!

____________________________________________

Theresa Gallas

Midwest Sales Manager and Noke Key Accounts

Janus International

Moderator

Jessica Johnson

Vice President

Storage Business Owners Alliance

1:00 PM - 1:15 PM

Knocking Out Growth & Acquisitions with KO Storage

KO Storage has had rapid growth over the last two years all while in the middle of a national pandemic. Come listen to the company founders as they discuss their company culture, growth strategy, and trials and tribulations of their journey thus far in the self-storage industry. These 3 hustlers are full of energy and are always looking for what is new and what is next!

____________________________________________

Ryan Burnet

Co-Founder

KO Storage

Andrew Freeman

Co-Founder/Partner

KO Storage

Jon Marshalla

Co-Founder

KO Storage

Moderator

Jessica Johnson

Vice President

Storage Business Owners Alliance

1:15 PM - 1:35 PM

Data Driven Decisions ... SHOW ME THE MONEY! presented by Stortrack

It's difficult with so many data points available to know what really matters, and more important ... how do I use available data to make better buying and building decisions. This discussion with Jody Burks and RK Kliebenstein demonstrates the important of finding good information and using it to make better informed decisions.

____________________________________________

Jody Burks

Business Development Manager

Stortrack

Moderator

RK Kliebenstein

Consultant; Product Embassador

Coast to Coast Realty Advisors; Stortrack

1:35 PM - 1:50 PM

Attracting New Customers & Keeping Happy Customers

Learn how to differentiate your curb appeal to gain more customers and keep your current customers happy by creating a maintenance plan.

How to get noticed by drive-by prospects
What a clean facility means for your customers
Creating a plan for maintenance projects
Pitfalls of maintenance procrastination

____________________________________________

Jackie Belau

Controller

Everbrite Coatings

Moderator

Jessica Johnson

Vice President

Storage Business Owners Alliance

1:50 PM - 2:10 PM

How SBA Loans Can Help Grow Your Business presented by Live Oak Bank

Live Oak Bank is the largest small business lender in the country. With a team focused exclusively on self-storage and over $800 million in self-storage loans to date, Live Oak has the industry expertise to help you expand, buy new facilities, and build from the ground up. Anna Taylor, Vice President of Self-Storage Lending, will walk you through the basics of SBA loans and what it takes to get approved.

____________________________________________

Anna Taylor

Vice President of Self-Storage Lending

Live Oak Bank

Moderator

Jessica Johnson

Vice President

Storage Business Owners Alliance

2:10 PM - 2:55 PM

Operations Panel: Using Technology to Create Operational Efficiencies

The self-storage industry, a now 60 year old industry, has grown to a 43 billion dollar global market. With this level of growth owners and operators can no longer survive off old, independent processes and systems. There are many great technology partners in the space, and now is the time to get rid of legacy self-storage technology that could be impairing your operational efficiencies. Learn from the experts about upgrading your technology to meet your future business goals.

____________________________________________

Phil Murphy

CEO and Founder

Call Potential

Jennifer Shaver

Training & Development Mgr.

Noke Smart Entry by Janus

Jim Ferguson

Client Success Manager

Storable

Tony Johnson

Director of Sales and Operations

SelfStorageAuction.com

Moderator

Jim Mooney

Vice President of Operations

Freedom Storage Management

2:55 PM - 3:10 PM

Self-Storage Clubhouse Group: Join the Latest Self-Storage Community

Clubhouse is a social network based on voice—where people around the world come together to talk, listen and learn from each other in real-time. Do you like sharing your ideas with others? Do you like learning what others in the industry are doing? Do you love being able to listen to a podcast and not have to share your screen like on a Zoom call? The founders of this group gather industry professionals and leaders every week to present to you their areas of expertise in the industry. Join in every Tuesday at 9am central. Come learn from the founders of the Self-Storage Clubhouse FB Group about the community and following they have built in the self-storage industry.

____________________________________________

James Reid

President

StorCo Storage

Luke Wong

Owner

9 Mile Capital

Denee Burns

National Sales Director

Tenant Inc.

Moderator

Jessica Johnson

Vice President

Storage Business Owners Alliance

3:10 PM - 3:30 PM

How Automation Can Help you Do More presented by Storable

At Storable, we believe our technology can help you: (make these bullet points) Maximize revenue at your facility, Run your storage business more efficiently, Create a Five-Star tenant experience Join Trace Weaver, Senior Sales Executive at Storable, as he walks through the industry's most comprehensive suite of storage technology.

____________________________________________

Trace Weaver

Senior Sales Executive

Storable

Moderator

Jess Casto

Business Development Manager

Storage Business Owners Alliance

3:30 PM - 3:45 PM

The Great Debate: Unmanned versus Manned Facilities

Units don't rent themselves, or do they? This debate will explore the manned and unmanned models from the viewpoint of two industry owner/operators. One who prefers unmanned locations, and one who prefers manned locations.

____________________________________________

Chad Lundberg

Owner/Operator

The Storage Group

Corey Ward

Owner/Operator

Spacebox Management

Moderator

Damon Emerson

Director of Sales and Business Development

StoreEase Virtual Management

3:45 PM - 4:05 PM

Simplifying and Improving the Customer Rental Experience presented by Easy Storage Solutions

Join Matt Fiztell, Account Executive with Easy Storage Solutions as he demonstrates how you can leverage Easy Storage Solutions Software to:

Rent from anywhere, anytime, on any device
Get signed up on automated billing
E-sign the agreement and get a gate code for immediate access

____________________________________________

Matt Fitzell

Account Executive

Easy Storage Solutions

Moderator

Jess Casto

Business Development Manager

Storage Business Owners Alliance

4:05 PM - 4:55 PM

Marketing Panel: On Target - Dominating the Local Market Online & Offline

A three to five miles radius is the bullseye that every owner/operator should be focusing on for their marketing efforts. But, how do you know if you are doing the right things to optimize your marketing dollars? The experts will share with you their winning strategies for hitting the bullseye both online and offline.

____________________________________________

Melissa Stiles

Vice President of Marketing and Sales

Storage Asset Management

Ken Turley

Director of Digital Marketing Services

Storable

Alison DeJaeger

President

List Self Storage

Laura Cole

VP of Marketing

Vivial

Moderator

Jess Casto

Business Development Manager

Storage Business Owners Alliance

4:55 PM - 5:15 PM

The Secret to Effective Employee Onboarding

Join the experts from SynchronyHR to learn about the advantages of electronic onboarding, which include the digitization of forms for improved accuracy; simple, electronic I-9 verification; and time saved from a consistent process across various states and locations.

____________________________________________

Keith Tirico

Sr. Business Dev. Consultant

Synchrony HR

Rebecca King

Sr. Benefits Account Manager

Synchrony HR

Moderator

Jessica Johnson

Vice President

Storage Business Owners Alliance

5:15 PM - 5:30 PM

National SSA Update

The Self Storage Association (SSA) is a not-for-profit, tax-exempt organization formed in 1975. For more than 40 years the Association has served as the official trade organization and voice of the U.S. and international self storage industry. SSA's President and CEO Tim Dietz will cover what the SSA has been doing on the legislative front and why it's important to be a part of the national organization for self storage.

____________________________________________

Timothy Dietz

President and CEO

Self Storage Association - USA

Moderator

Jessica Johnson

Vice President

Storage Business Owners Alliance

5:40 PM - 5:50 PM

An interview with Dan Fiebelkorn, Senior Partner of Solyco Advisors

Dan Fiebelkorn from Solyco Advisors will inform you about the Employer Retention Tax Credit which can get you a cash refund even if you received the Payment Protection Loan. You may have heard of it in the news or through your CPA but many businesses are still not taking advantage of it because they are uninformed.

____________________________________________

Dan Fiebelkorn

Senior Partner

Solyco Advisors

Moderator

Ian Burnstein

President and Co-founder

Storage Business Owners Alliance

6:00 PM

Closing Remarks

____________________________________________

Ian Burnstein

President and Co-Founder

Storage Business Owners Alliance

Jessica Johnson

Vice President

Storage Business Owners Alliance

Track 2

11:25 AM - 11:30 AM

Opening Remarks

____________________________________________

Jessica Johnson

Vice President

Storage Business Owners Alliance

11:30 AM - 11:50 AM

3 (Easy) Ways Data Helps you Optimize your Pricing Strategy presented by Stortrack and List Self Storage

When it comes to increasing profitability, making the right pricing decisions is key. However, managers and operators face some challenges when it's time to price their units, including: keeping up with current market trends, new supply, and the evolving shift to digital. While many shy away from "data", data can (easily) help operators, both big and small, in optimizing rates and increasing profitability.

____________________________________________

Jody Burks

Business Development Manager

Stortrack

Moderator

Alison DeJaeger

President

List Self Storage

11:50 AM - 12:10 PM

How to Maximize Your Marketing Efforts in 2022 presented by Vivial

Vivial’s team will walk through five foundational elements to developing and achieving success with your digital marketing strategy. Vivial’s team is ready to share advice to help your local storage facility finish out the year strong and jumpstart 2022 planning.
The tactics covered will include: responsive websites, online listings like Google My Business, social profiles on Facebook and Twitter, content marketing, and video.

____________________________________________

Erin Knese

Sr. Dir. of Channel Sales & Training

Vivial

Lauren Patel

Senior Trainer

Vivial

Moderator

Jessica Johnson

Vice President

Storage Business Owners Alliance

12:10 PM - 12:30 PM

Your Competitive Advantage in Today’s Marketplace

XPS Solutions – Thousands of Sites, Millions of dollars in transactions, Millions of live interactions If you are new to storage or in growth mode adding or building additional site or have are a mature business and stabilizer role we are all looking for “The Competitive Edge” in our businesses. This session will discuss how to separate yourselves in the marketplace:

Stop the Shopping our data proves that 20% of your total communication is with Prospects that want to do business “it’s called the zero moment of truth"
40-60% of your time is engaged with tenants that needs to be automated
20-40% of all communications you can empower your tenants to be able to do what they need without using your staff.

____________________________________________

Bob Gower

Chief Operating Officer

XPS Solutions

Moderator

Jessica Johnson

Vice President

Storage Business Owners Alliance

12:30 PM - 12:45 PM

The Great Debate: To Autopay or Not to Autopay

Every business owner loves to know money is coming in and hitting the bank account. But, is autopay right for your customer or should you give them payment options? When is the best time to consider implement auto pay? What is the best verbiage to use when implementing? Let these experts share their thoughts with you and you make the final choice … to autopay or not!

____________________________________________

Phil O'Hara

Director of Operations

Delta Self Storage

Steve Jeffers

Facilities Asset Manager

Bee Safe Storage

Justin Carter

Regional Manager

Right Space Storage

Moderator

Jessica Johnson

Vice President

Storage Business Owners Alliance

12:45 PM - 1:30 PM

Panel: 3rd Party Management: When is it right for your business?

Over the last decade the self-storage landscape has changed significantly, with 3rd party management becoming an easier option to navigate. The experts on this panel will layout the questions that you should ask when vetting a third party management company, as well as explain the many benefits of using third party management.

____________________________________________

Alyssa Quill

CEO

Storage Asset Management

Scott Beatty

CEO

Absolute Storage Management

Eric Carlson

Sales Manager

Life Storage

Korey Hanson

President

Argus Professional Storage Management

Moderator

Ian Burnstein

President and Co-Founder

Storage Business Owners Alliance

1:30 PM - 1:50 PM

Making the Most of Your Access Control Investment presented by PTI Security Systems

Are you looking to simplify security without sacrificing quality or the customer experience? Whether you're a single-site operator or managing an ever-growing portfolio, we'll walk through what the future of access control software looks like and how you can take advantage of it. Topics include:

How to manage security across a portfolio
How to build notifications so you never miss important on-site activity
How to leverage dashboards to quickly diagnose potential security threats or issues

____________________________________________

Nathan Davenport

Product Manager

PTI

Moderator

Jess Casto

Business Development Manager

Storage Business Owners Alliance

1:50 PM - 2:10 PM

Don’t Be LIENient with Lien Sales presented by StorageAuctions.com

At StorageAuctions.com, we know how important it is that the auction process be both legally compliant AND efficient. Wasted time means bad debt and unrentable space sitting on your property longer than necessary. Join Donna Morgan-Esquibel to learn and discuss how a streamlined online auction process can not only improve your auction results, but ensure you’re always in legal compliance.

____________________________________________

Donna Morgan-Esquibel

Outside Sales Specialist

StorageAuctions.com

Moderator

Jess Casto

Business Development Manager

Storage Business Owners Alliance

2:10 PM - 2:30 PM

How to efficiently answer self-storage’s #1 question: “How much space do I need?” presented by Calcumate

Being the question storage operators are asked most often, it’s the one that requires the most in-house training, industry experience and negotiation with the customer.
Calcumate, our 3D storage calculator, bundles all that industry knowledge into an easy-to-use tool – providing your future customers with a clear image of what their items would look like inside the correct sized unit.
Our CEO, Joshua, will run you through how you can customize the calculator for your own storage facilities and have it up and running on your website in minutes.

____________________________________________

Joshua Webb

CEO

Calcumate

Moderator

Jessica Johnson

Vice President

Storage Business Owners Alliance

2:30 PM - 3:15 PM

Get Back to Work-How COVID Changed the Way you Interact with your Occupants presented by Jeff Greenberger owner of Late2Lien

Many self-storage operators have become concerned about having close contact with the occupants and prospects at their facilities. This is certainly understandable, however, you may be hurting your operations by not getting the information you need to protect your business prior to rental. Our presenter, Jeffrey Greenberger will discuss some of the major concerns he has discovered during the pandemic that his clients are missing and solutions to use to avoid these common pitfalls.

____________________________________________

Jeff Greenberger

Owner

Late2Lien

Moderator

Ian Burnstein

President and Co-Founder

Storage Business Owners Alliance

3:15 PM - 4:00 PM

Finance Panel: Trends in the Self Storage Financing Marketplace

Commercial real estate has experienced historically low interest rates for commercial loans over the last 18 months. Join this group of highly-skilled commercial loan experts as they share their thoughts on how this will help maximize returns on investments for owners/operators and investors.

____________________________________________

Devin Huber

Principal and Founding Team Member

The BSC Group

Aaron Swedlin

Vice Chairman

Newmark

Anna Taylor

Vice President of Self-Storage Lending

Live Oak Bank

Liz Raun Schlesinger

Founder and CEO

Merit Hill Capital

Moderator

David Levenfeld

CEO

Storage Pros Management, LLC.

4:00 PM - 4:20 PM

Leverage Your Self-Storage Communication with an All-In-One Platform presented by CallPotential

Learn how the #1 Communication Platform in Self Storage integrates and connects all your conversations so you have complete control of your customer experience. Join us as Scott Worden walks through our award winning platform and shares why over 40% of the ISS Top Operators use CallPotential to power their operations.

____________________________________________

Scott Worden

Business Development Manager

CallPotential

Moderator

Jessica Johnson

Vice President

Storage Business Owners Alliance

4:20 PM - 4:40 PM

Why are Facilities Turning to Online Auctions?

Discussing the facts and fiction of doing auctions online and why its a much smoother option for managers and operators. Join Tony Johnson, Director of Sales and Marketing, as he shares his years of experience in aiding facilities with the transition from live auctions to online.

____________________________________________

Tony Johnson

Director of Sales and Operations

SelfStorageAuction.com

Moderator

Jessica Johnson

Vice President

Storage Business Owners Alliance

4:40 PM - 5:00 PM

An Interview with Patrick Mizer, SVP. of Engineering of Storable

Join Ian Burnstein as he interviews Patrick Mizer, SVP of Engineering of Storable, as they discuss the evolution of technology in the self-storage industry. Learn how proper usage of the right technology is driving profitability for owners/operators and helping to drive improved customer experience.

____________________________________________

Patrick Mizer

Senior Vice President of Engineering

Storable

Moderator

Ian Burnstein

President

Storage Business Owners Alliance

5:00 PM - 5:40 PM

Development Panel: Constructing Building and Development Success

Developing self-storage facilities is no easy task and can take years to do accurately. Now, throw in a national pandemic on top of this causing major delays. Learn from the experts on the best ways to navigate through the development process from potential site issues, permitting, financing, weather and materials, and managing sub-contractors. Also, set yourself up for success from the beginning by planning a climate-controlled strategy to optimize facility performance.

____________________________________________

Steve Weber

National Sales

Blink Signs

Brandon Maurer

Regional Sales Representative

BETCO, Inc.

Merrill Prazenka

National Account Manager

Motili

Scott Salzeider

President and Owner